SELLABAND: REFINING MULTI-LEVEL-MARKETING

I find Multi-level marketing interesting, perhaps it can be adjust the best thing internet has to offer apart from Technology, information, communication. And it has been quite remarkable, I have involved in it and what makes it less productive is that it does not loop by itself it involves constant sales/referral without so much of a change in the product/offerings which the conventional real time product marketing.

BREAKING THE LOOP

Where does the buck stop? That is a question that I am yet to find an answer, I intend to ask more questions and as well proffer solutions to some and also create an avenue for innovative thinking in opening us the discuss, hoping for a break through or new idea.

I do not however want to go into What MLM is, but make a case in pointing out its flaws or better still the down side. I came up to MLM as a newbie in internet marketing and I make some money, with 35 downlines (both active and inactive members of my team). Is that am achievement I don’t think so, here is why.

All I had to do is get two referral (the required minimum) and encourage them to get there’s (two each) and it goes on. Or I can just refer people sending out my link and make money on them and stop there or keep getting more till it piles up (vertical), and then work away.

The pyramid option is an ideal option, but what happens where there is a break in the loop, that is where it all ends.

VIRAL OR PARTICIPATION MARKETING.

Marketing is War? The war of words and not that of weaponry, the guerrilla tactics of ambush marketing and referral is giving way to the new approach/concept Participation Marketing and that is the future of not just internet marketing but the world of marketing and it is gradually catching on.

Consumer Influence: right or wrong?

Participation marketing is not entirely new; it actually took from the concept “the consumer is king” but slightly beyond meeting consumer need or satisfying want but refined in a new with the new phrase “the consumer is prime” as the decision makers and product influencers if I can use that word. Participation marketing is getting the consumers involve in decision what to produce and how i.e. shifting this decision to consumer as a responsibly or participation in the marketing process in creating a “self sell product”.

THE CONCEPT OF WEALTH CREATION,
PARTICIPATION MARKETING: The Sellaband Concept

The Sellaband concept is a revolution in marketing by helping bands raise moving also giving the fans the opportunity to invest in the band.
to read more about the concept go to NEMESEA & Lily
The concept of Participation marketing has a great potential in creating wealth, investment which are tied to physical product and adequately defined. Sellaband concept unlike MLM programs clearly involves referal but Short of individaul referal or building a pyramid...Each Referal or promotion contributes to the overall investable fund and as well as the profit total pool based on the number/parts or sum of money invested.